The Pavilions, 6 Te Ara Tāhuhu Walking Street, Britomart, Auckland, New Zealand
Phone: +64 (09) 309 1955 / Email: store@lineage.co.nz / Monday to Friday 10am-6pm / Saturday to Sunday 10am-5pm
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Greetings from Britomart !
I’d like to share with you the launch of my new LINEAGE concept store at The Pavilions in the vibrant Britomart Precinct.
It feels like a true homecoming from my childhood days growing up on Queen St which I reminisced about in a recent Scenezine
Why the transformation into LINEAGE ?
During my 20 years of running Ashley Ardrey, I have witnessed the huge increase in the number of fashion brands offering an enormous assortment of looks each season.
The upside is wider choice. The downside is that this can create confusion and frustration for shoppers.
These observations have led me to develop the LINEAGE concept which references my commitment to classic brands of quality and longevity.
These will include shoes and accessories from Robert Clergerie, Pedro Garcia and Repetto along with seasonal additions from one or two “high fashion” labels.
I believe the physical shopping experience still has more to offer in today’s retail landscape, so the Lineage team has worked hard at setting up a store that will provide our valued customers with personal service in an exciting new space.
We look forward to welcoming you to our new store soon.Best wishes from Jennie and the LINEAGE team.
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